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About LUFI

More than AI. A relationship.

LUFI is an AI companion designed around memory, presence, voice and continuity. Instead of starting every conversation from zero, LUFI grows more familiar with you over time.

Our mission

To create a new kind of AI experience: one that feels personal, consistent and meaningful without pretending to be human.

Our vision

We believe AI companions should help people feel understood, supported and connected while remaining transparent, safe and under the user’s control.

What LUFI is built on

Memory

LUFI remembers what matters so conversations can continue naturally.

Presence

A living avatar, voice and emotional expressions make the experience feel responsive and alive.

Relationship

Every conversation strengthens the connection and helps LUFI understand you better.

Privacy

Users remain in control of their data, memories and account.

Transparency

LUFI is always presented clearly as an AI companion, never as a human being.

Safety

The product is designed with clear boundaries, responsible AI behaviour and user wellbeing in mind.

Built independently

LUFI is currently developed independently in London by Huerlem Peters. The project began with a simple question: what if AI could remember, grow and build continuity instead of treating every conversation as a first meeting?

Stay connected with LUFI

Receive official product updates and help us improve memory, voice, emotional expressions, stability and the overall companion experience.